5 Fudamentals of a Good Internet Marketing Strategy
A good internet marketing strategy will include these five fundamental elements: Marketing Research Marketing research needs to take place before the campaign begins and continuously thoughout the...
View ArticleShould I focus on Facebook or Twitter for my business?
I am a fan of focus! It always gives you a better return for the same effort. Social media is no different. When looking at Facebook and Twitter most people know that you can link Twitter and Facebook...
View ArticleMike Saunders and Barrie Bramley talk about Social Media in South Africa
I spent last week in Johannesburg and had a chance to chat to Barry Bramley about social media in South Africa. Barry has since put our conversation down on a podcast which captures a few clear points...
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Coaching the South African Presidency in Social Media
Over the past few months The South African Presidency have been speaking about improving their communications to the South African public by getting involved in social media. In fact, I found out over...
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Social Media can’t fix everything
I read an interesting article on Groundswell which highlights a very important aspect of BP’s current social media nightmare and what they should do about it. Basically the suggestion is to do nothing...
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New Keynote on Social Media – Consumer 2.0
I am happy to announce that almost a years worth of ideas and concepts are neatly wrapped up in my latest keynote presentation. Consumer 2.0 The past ten years have seen the world move closer and...
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How valuable is your website in business to business purchasing decisions?
The invention of social media and blogging has left a big question unanswered in the online marketing realms. Just how valuable is a company website in business to business purchasing decisions? Well...
View ArticleSocial Media Coaching for Executives and CEO’s
Learn about social media in one-on-one or team executive coaching. Social media has become the most exciting shift in communication that business is currently experiencing. This shift spans across...
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Marketing Warwick Junction
Today we launched a website with a simple aim to sell tours around The Markets of Warwick. Warwick Junction lies on the edge of the Durban’s inner-city and is the primary public transport interchange...
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Whose on Twitter in South Africa
I am very happy to see South Africans producing great social media research. Fuseware recently released a report about Twitter in South Africa and I thought I would share a small piece with you....
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